I've been an online coach now for about two years, and just recently, within the last six months or so, I implemented Iconic AI into my training business. The issues I was having before using Iconic AI were having the same repeat conversations with multiple people, using the same sales script every single day, day in and day out. It got to a point where it was too repetitive to keep up with, and realistically, if you don't answer an inquiry within the first two minutes or so, you might lose that lead altogether.
Having to constantly be attached to my phone at all times, checking my Instagram DMs to make sure that people I message, or that are messaging me, are getting engaged immediately was just very, very draining. So Iconic AI actually takes care of that entire headache on its own. Iconic AI, once it's implemented, will essentially take people through the sales funnel, your sales system, going through the sales script that you have and engaging them in the same conversation that you would, but leading them to booking a call without you actually having to touch anything.
I went from manually engaging leads on Instagram DMs, making four to five calls a week, to Iconic AI doing it for me and booking four to five calls a day. That, to me, was a game changer for the efficiency of my business. One of the moments for me that made me realize that Iconic AI's system was actually a game changer was after going to sleep one night, waking up around 3:00 in the morning, and hearing my phone notifications going off. Seeing that it was Iconic AI actually taking a lead through the conversation, through the sales scripts, and eventually booking a call. I went to sleep after that, woke up the next morning, and realized I had three calls actually booked on my calendar.
So literally, Iconic AI was booking calls for me and working for me while I was asleep. If I didn't have the Iconic AI system set up, I could have lost those leads because they came in at an hour where I was not awake, and by the time I re-engaged them, they could have been gone. They might not respond after that. So this Iconic AI system, from that end, has been extremely efficient in helping me keep my business running essentially 24/7.
So from one online coach to another, I would definitely 110% recommend the Iconic AI system and their team. I mean, Iconic AI himself is a 24/7 virtual assistant, and their team will help you manage that so you can take your mind off of messaging cold leads and instead focus on servicing warm leads and turning them into clients.
I have a health and wellness business focused a lot on weight loss. Before I started working with them I had invested so much money into coaching programs, really trying to elevate my business and be able to scale. Before I started working with them, I was really stuck between 3K months and 10K months. I couldn't figure out my ads; it was a real challenge, and I didn't have the money to be able to hire somebody else to do my messaging to be able to scale.
Once I got Iconic AI into my system and working, we had some of our best months. We were also getting help with our ads, and that was one of the big things that helped us scale. We were able to scale quickly with our ads, but then Iconic AI doing our messaging could just scale with us. It’s not like I have to hire more people, more messengers, to be able to keep up with our growth. The AI just grows with you; it can handle whatever load. That was super enticing to me—like I could get as big as I wanted, and Iconic AI just grows with me.
We invested in AI; we didn’t invest in coaching, but we’re actually getting some of the best coaching that we've gotten from any of the coaches that we've paid for. I shouldn’t advertise coaching for them, but they're in it to help you be successful and make sure that all of the holes are filled so that the AI can actually do its job where it needs to. From joining, it was within about a month and a half that we more than doubled our biggest month. So we had a 34K month, and we're still up there—we're not dropping back down to where we were. We've been able to scale pretty significantly.
It's been an absolute awesome experience. I've referred a lot of my friends and other people in the fitness business to them because I trust them and they've done great work for me. If anybody’s curious or wondering, “Should I do this? Should I not?” I would say 100% do it. It's made so much difference, and their team seriously is awesome. They're going to dive in, and they're going to give you the help that you need.
Ben was doing about $300,000 a month in cash collected and we built a spreadsheet (shown above) to track the results after the install. After we got Iconic AI plugged in and dialed in, they went from doing $300,000 to $1.5 million in a single month. As you can see, since Iconic AI's been in their account, they have averaged well over a million dollars in cash collected for the rest of the entire year.
I break these numbers down not because I'm trying to overhype or anything like that—that's just the numbers. The reason for the dramatic lift is because they already had all those other things in place. They had a dialed-in lead magnet, dialed-in marketing, dialed-in sales process, and already dialed-in fulfillment team that's delivering their clients great results. These guys were poised to explode, and they just needed to plug Iconic AI in to fix some of the inefficiencies when it came to appointment setting.
That was the main problem they wanted to solve—how can they scale the volume of leads that they're generating and even take the leads that they're generating, plug them into a system that's going to allow them to get more out of the leads that they're generating? That's exactly what we did with Iconic AI.
Davey ~ Life Coach
Davey is a transformation specialist he helps people get into sick shape and transforms people's lives. When he came to us he was really struggling with scaling his business because he kept having to hire and fire VAs and he was kind of stuck in this cycle of hiring and firing VAs and he just could not figure out how to make it work. So that's when he started looking for an alternative to be able to figure out how can I do this in a way that's actually efficient.
One of the things that we specialize in is we will take our conversational Iconic AI, build, train, deploy, and optimize it in your business all for you on autopilot. So he came to us wanting a better way to be able to scale his business, a way to have more leverage.
Davey was actually very skeptical before moving forward. He was like, "I just don't know if this is going to work, I've been burned before, people have tried already." We told him that we are results-driven: one of our core values is to obsess over greatness and producing results.
The first thing that we want to optimize is a client’s introductory message response rate: We want that to be 20% minimum. Then, we want your response to call to action to be 25 to 30%. His account is at a 44% response rate and a 48% response to CTA, meaning 48% of the conversations that Iconic AI is having, it's turning into a booking!
Jeff has a life coaching business. Iconic AI was able to get an 80% response rate. Iconic AI booked 66% of the responses for a call, with a total lead-to-book ratio of 53.33%. That is insane. If you track your numbers, you know that normally a 10% lead-to-book ratio is great. He’s got a 53% lead-to-book ratio with Iconic AI working his leads on autopilot 24/7 without him lifting a finger.
Before using Iconic AI, something Jeff struggled with was finding a VA that he could trust to do the work. He thought, "How can I automate this?" Once AI started coming on the scene, he thought this would be a great opportunity to get things automated and not have to rely on a person who might not care about his business. With AI, you have full control over what it says and how it responds.
Marcus is a performance coach, helping people transform their lives through life coaching and mindset coaching.
Iconic AI got a 45.83% response rate, a 68.18% response-to-book ratio, and a 31% lead-to-book rate. In the first 7 days with Iconic AI he actually closed three deals off $420 in ad spend and made over $7,000, which is wild.
Imagine having a system that you can give your leads to, and then it has conversations with your leads for you on autopilot 24/7. So, all you have to do is give it the leads, then show up to the calls that it books for you or your team, and then deliver results to those clients that it enrolls.
The main problem that Marcus was trying to solve was that he had a bunch of VAs that just weren't performing to the level that he needed. The time it took for him to replace a VA that wasn't performing, to go out and interview a bunch of VAs, took time training them, and then took time cleaning up the work and the mistakes that they would make. So, every time he needed to bring on new VAs, or every time he wanted to scale, he would have to do this work again. Not only did it take an enormous amount of time, but it also required him to light money on fire to give them enough opportunities to learn, only to have to do that again, over and over.
The reason why he was doing this is that he was sold on the old model of, "If you want to scale your business, you need to hire a ton of appointment setters in order to do so." Whereas, the new model that we have with Iconic AI AI is that we'll train an AI appointment setter that can scale with your business so that you can ultimately scale your business faster and better.
For Marcus's specifically, we were aiming for a 30% response rate. We got his response rate to 45%. Then, a response-to-CTA (call-to-action) response-to-book ratio for his vertical, again, about 35 to 40%. He's got a 68% response-to-book rate. And then, a total lead-to-book rate is what we want. The minimum is 15% for his business. He has a 31% lead-to-book rate. So, that means the total number of leads that are being assigned to Iconic AI, we’re booking 31.25% of those leads in for a call. That is powerful.
Sheldon ~ Gym Owner
We have health clubs, so we have brick-and-mortar locations, and we were trying to include the online space into the framework we have now. We spent probably a two-year process trying to do things on our own, fumbling along, and we got to a certain threshold. At that point, we felt we needed to reach out and get professionals involved—hence, Iconic AI.
This is not going to be one of those generic reviews where someone tells me to say something nice. I’m going to be honest. Like anything new, we had challenges in the beginning. As far as the principles and the ideas set up with Iconic AI, now that it’s fully running and gathering steam, it's starting to really show up in our stats.
In our first month of actually running ads—probably only half the month—we ended up having a record month. It felt awesome, but a little defeating at the same time, because we wondered how it happened so quickly, despite the seeming challenges.
I think our case might have been a little unique because we were trying to do a bunch of different things at once. The team has been awesome. I always apologize for asking so many questions and constantly needing help, but at the end of the day, this is not my world—it’s not what we deal with in the brick-and-mortar space. The team was so helpful.
I look forward to bigger and better things as we scale this as big as we can. I’m excited. I know throughout the process, there are growing pains and things you go through, but looking back, any struggles we had were probably due to us being so eager to win and get through things quickly.I no longer have to worry about whether my team is motivated, whether my sales guy is having a bad day or going through a breakup. There are so many emotions that go into running a brick-and-mortar business for 26 years.
The awesome thing about Iconic AI is that it brings in leads, converses with them, and follows up with them. That’s another hard part—to get a sales guy to follow up consistently. No matter how good any sales guy is, there’s no way they can remember conversations from three months ago and follow up. Iconic AI runs 24/7, which is something even the best, most motivated sales guy cannot do.
The reality is, I’ve seen that while you’re sleeping, your business is working. At the end of the day, the stats don’t lie. You have someone helping with your ads and marketing, driving in leads, and following up frequently. It’s hard to beat that, to be honest. For me, I’m excited to see where we can scale this thing. What’s the limit? In my mind, there’s no ceiling.
Lindsey ~ Health & Wellness
Lindsay is a licensed nurse practitioner specializing in transforming the lives of women. She has an absolutely phenomenal product that creates lifelong transformations for the women she works with. For her, she wanted to have a way to effectively scale her business and grow it so she could focus on really creating more transformations.
One of the biggest challenges and lies that many people have been sold when it comes to growing and scaling a business is that you need to hire people to work your leads. Well, with the advancement of AI, that’s no longer the case. You can train an AI appointment setter like Iconic AI to work your leads for you on autopilot. The beautiful thing about having an AI employee is that it doesn't need rights, time off, sick leave, or an attitude adjustment. It doesn’t need a pay increase, commissions, benefits, or a retirement plan. You can work it as hard as you want.
So, she wanted to get something that allowed her to have leverage, so she could focus on bringing on people who would have a positive impact on her business. If we look at her results for the last seven days, she’s given it 413 leads, and it’s booked 87 appointments. It’s got a 37% response rate, a 55% lead-to-response book ratio, it’s currently following up with 69 prospects, and it’s already disqualified three prospects that weren’t a good fit.